Ladurée

Introduction / Overview

In the heart of Manhattan, where the fast-paced energy of New York City meets the refined elegance of French tradition, sits a pocket of Parisian charm known as Ladurée. Founded in Paris in 1862, Ladurée is a name synonymous with luxury, craftsmanship, and the invention of the double-decker macaron as we know it today. While the brand operates grand tea rooms and full-service restaurants in other parts of the city, such as Soho and Madison Avenue, the location at 10 Columbus Circle offers a uniquely specialized and efficient experience tailored for the discerning Upper West Side shopper and the Midtown professional.

Often referred to by locals as the "Ladurée Cart" or "Green Car," this location is situated within the prestigious Shops at Columbus Circle. It is not a traditional sit-down coffee shop, but rather a high-end retail boutique that brings the exquisite flavors of the Rue Royale directly to the 2nd floor of one of New York’s most iconic shopping destinations. Despite its smaller physical footprint compared to a full salon, the Columbus Circle location maintains the brand's legendary commitment to quality. Every macaron and biscuit sold here carries the same pedigree of the "Maison," making it a premier destination for those seeking a quick personal indulgence or a sophisticated, world-class gift.

Location and Accessibility

Ladurée is conveniently located at 10 Columbus Circle, New York, NY 10019, USA. Specifically, you will find this elegant outpost on the 2nd floor of The Shops at Columbus Circle, nestled within the Time Warner Center. Its position overlooking Central Park South and the bustling Columbus Circle traffic circle makes it one of the most accessible luxury dessert spots in Manhattan. The shop is integrated into a premier retail environment, making it a perfect stop during a day of high-end shopping or before heading across the street for a walk in Central Park.

Accessibility is a major highlight for this location. It is situated directly above the 59th St - Columbus Circle subway hub, which serves the A, C, B, D, and 1 trains, providing a direct link for residents from the Upper West Side, Harlem, and Downtown. For those arriving by car, the building offers valet parking and nearby garage options, though most locals find the subway or a brisk walk along Broadway to be the most "New York" way to arrive. Because the shop is located on the second floor, it is fully accessible via the mall’s elevators and escalators, ensuring that everyone can enjoy a taste of Paris regardless of their mobility needs.

Services Offered

• Retail Sales of Iconic Macarons: A curated selection of the brand's world-famous double-shell macarons in a variety of seasonal and classic flavors.
• The Eugénie Collection: Offering the brand's latest innovation—biscuits featuring a chocolate shell, a melting heart, and a gluten-free shortbread base.
• Luxury Gift Packaging: On-site assembly of signature Ladurée gift boxes, including the Napoleon, Arabesque, and Prestige collections.
• Holiday and Seasonal Specialties: Availability of limited-edition boxes and flavor collections tied to the fashion seasons and major holidays.
• Gourmet Retail Products: A selection of high-end jams, teas, and sweets packaged for home enjoyment or gifting.
• Quick-Service Takeaway: A streamlined ordering process designed for customers on the go who want premium quality without the wait of a seated tea room.

Features / Highlights

• Authentic Parisian Pedigree: Every product is crafted using the same traditional recipes and high standards established in Paris since 1862.
• Signature Aesthetic: The location features the iconic celadon green color and gold accents that have made Ladurée a global symbol of elegance.
• Curated Flavor Selection: While the cart is compact, it features the most popular "hero" flavors such as Pistachio, Rose, and Vanilla.
• World-Class Gifting Destination: Renowned as one of the best places in New York to find a last-minute yet deeply impressive gift.
• Friendly and Knowledgeable Staff: The boutique is known for staff who provide attentive, professional service and can assist in flavor pairings.
• Climate-Controlled Environment: Being inside The Shops at Columbus Circle ensures the delicate macarons are kept at the perfect temperature year-round.
• Visual Appeal: The display is meticulously arranged, making it a popular spot for photography and a visual treat for shoppers passing by.

Contact Information

Address: 10 Columbus Cir, New York, NY 10019, USA (2nd Floor, The Shops at Columbus Circle)

Phone: (646) 895-8981

Mobile Phone: +1 646-895-8981

What is worth choosing

When visiting Ladurée at Columbus Circle, the primary draw is, of course, the macarons. If you are looking for the most authentic experience, the Pistachio and Rose flavors are local favorites that never disappoint. The Rose macaron, in particular, is celebrated for its delicate floral notes and smooth ganache that perfectly balances sweetness with a light, airy texture. For those who want to try something more substantial, the shop’s "Flan" is an interesting departure from the typical Spanish variety; it offers a denser, more cake-like texture that is deeply satisfying for pastry lovers.

Beyond the classic macarons, the new "Eugénie" collection is highly worth choosing. These treats represent a modern evolution for the brand, offering three distinct textures in one bite: a crunchy chocolate shell, a melting heart of caramel or praline, and a crisp shortbread base. They are an excellent choice for those who want a sturdier sweet that travels well. If you are buying for a gift, the Napoleon or Arabesque boxes are the gold standard—they turn a simple purchase into a luxury experience. Whether you are grabbing a single macaron as a "pat on the back" after a long workday or selecting a 24-piece Prestige box for a special occasion, choosing Ladurée at Columbus Circle ensures you are getting the very best of French patisserie right here in New York.

Would you like me to find the current seasonal flavor list for this month or help you pre-order a gift box for pickup?

Ladurée

10 Columbus Cir, New York, NY 10019, USA